Custom Pages

Create and manage storefront pages with customizable templates

External Marketing Funnels

29 Next supports fully customized marketing funnels, landing pages, checkouts, and upsell paths. These externally-hosted sites or apps can be integrated for order processing via the server-side Admin API, or the client-side Campaigns API.

For ease of integration, third-party campaign frameworks such as Unify CMS and CTR Wow are supported.

For best practices related to custom marketing funnels, see the Campaign Integration Guide.

For externally hosted funnels, it is recommended to pass Source Attribution values including the funnel ID with the order data in your API post. This data is useful to evaluate the performance of various marketing sources with reports, as well as to trigger postbacks to third party tracking tools like Everflow.

Creating Custom Pages

There are two paths to developing and managing custom storefront pages and templates - either via the Dashboard, or by using 29 Next Theme Kit.

To create a new page from the Dashboard, navigate to the Storefront menu and select Pages.

Choose New Page and define your content:

• Title

• Content (includes HTML editor)

• URL Path

• (SEO) Meta Title

• (SEO) Meta Description

• Theme Template

Learn more about custom Theme Templates and storefront content at the Developers portal.

Custom Page Content

Once a Page has been created, the Content tab will appear. From this Content tab add and edit the HTML content of the page directly.

Use Checkout Links to create and place custom buttons or links directly to checkout, with the cart pre-loaded with items, and inclusive of marketing source attribution variables.

Adding CSS & Assets

Assets for your funnel page designs can be uploaded through the Dashboard's drag and drop uploader.

Navigate to Storefront > Assets and choose Upload Assets.

Once uploaded, all assets are automatically available on AWS CloudFront CDN for optimal load time performance globally.

Managing Funnels with Theme Kit

Using Theme Kit offers much greater control over the development of Storefront themes and hosted funnels.

Get started with Theme Kit, OAuth tokens, and more. When you're ready to develop funnels as a Theme Developer, refer to the Funnels guide.

Using Theme Kit allows local development using your favorite IDE. Running the ntk watch command will sync changes made locally to automatically update on the store.

Create new templates directly in your IDE and make them available as page templates for new funnel creation.

For example, creating a new template in the funnels directory with the naming convention page.<template name>.html would make a template available as a Theme Template. Assets and directory structures can be created and managed locally.

⚠️ Funnels App

The legacy Funnels section functionality has been deprecated in favor of the Campaigns App.